February 23, 2007
Incentives At The Hayes (And Bonuses At Arterra)
The Hayes is “pleased to announce that for a limited time, new home buyers can get two years of paid HOA as well as a new refrigerator, washer and dryer.” While Arterra is now advertising “incremental bonus broker commissions.” A little sugar for everyone.
UPDATE (2/25): And yes, Arterra has been offering buyers two years of paid HOA, a new refrigerator, and washer and dryer "for a limted time" as well (since the begining of January).
First Published: February 23, 2007 8:30 AM
Comments from "Plugged In" Readers
What? No plasmas?
Posted by: Dude at February 23, 2007 1:39 PM
Do these kinds of incentives work or do they just anger the people who have already made a deposit? I could imagine an argument that early buyers benefited from a better selection of units so that they shouldn’t feel slighted, but I’d also assume that the better units were more expensive to begin with. Either way, seems like a slippery slope well before either building is even close to being finished.
Posted by: Anonymous at February 25, 2007 12:56 PM
it is a very slippery slope, and you dont do this as a sponsor unless you really have to. whatever unit you already bought, whatever pick you had , this is a negative. these projects just have really bad timing. from sponsors pov i think this is just testing waters, and incentives / price cut could step up.
Posted by: realist at February 26, 2007 11:22 PM