SFMOMA Expansion Context
Comments and Responses to the Environmental Impact Report for the proposed SFMOMA expansion and Fire House One relocation to 935 Folsom Street have been published.
While the law firm for KSSF Enterprises (owner of the expansion adjacent W Hotel) starts “by expressing [their] support for the Project,” their 17 pages of objections and concerns might suggest otherwise, at least for the project as proposed.
At the heart of KSSF’s concern, the impact of the proposed SFMOMA expansion design on views from their hotel, a subtle simulation of which they comissioned below:
W Hotel Room 1503 Views: Existing and as Proposed
SFMOMA Expansion Context And 935 Folsom Street Station Design [SocketSite]
∙ SFMOMA Expansion and New Fire Station: Comments and Responses [sfplanning.org]
The First Sign Of Snøhetta’s Design For SFMOMA Expansion [SocketSite]

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Comments from “Plugged-In” Readers

  1. Posted by Wai Yip Tung

    The “simulation view” is deceptive. There is a wide drive way separating the hotel and the fire station. You can definitely see light and depth outside of the window, not a flush white wall as suggested. A lot of high rises in urban area is like this.

  2. Posted by Marten

    Guess the W should have paid for the air rights over the buildings concerned.

  3. Posted by conifer

    If views are not protected for individual homeowners, as we hear often, then why should the views of the W Hotel be protected? Did they forget to consider this rule when they built the hotel?
    I vote for MOMA.

  4. Posted by Mole Man

    Cover the walls with art: problem solved.

  5. Posted by jlasf

    Kind of looks like a Gerhard Richter. Seems appropriate.
    http://artcritical.com/wp-content/uploads/2009/12/Richter-911-1.jpg

  6. Posted by redseca2

    Perhaps for a grace period of a couple years, guests of the lower east side rooms at the W might simply get free passes to the museum.

  7. Posted by badlydrawnbear

    It just means they will be able to charge more for the rooms with a view. It’s a win/win.

  8. Posted by Sam Foster

    Does any one actually look out on that “view”? I’m sure there’s the “oh look, I just checked in, let me look out the window” peek but other than that I’m not sure this view or lack thereof is much of a deal.

  9. Posted by BT

    I completely agree with the others. If the “W” wanted its views guaranteed it should have bought the air rights over the adjacent structures (if available) or (more likely) designed the hotel to take into account the potential for denser, taller development of adjacent lots. This “issue” should carry no weight in the approval process for the MOMA expansion.

  10. Posted by MCM

    It’s not the view from hotel rooms that matters. The street view will be overwhelmed by yet another light blocking, perspective ending building. As one of those who finds the interior of MOMA a poor use of space (the cost of light damage to the art rises every year) and the exterior boring, I can only imagine another dull design.
    Here’s an idea: why not take over that fake school, the Academy of Art. The owners are really just real estate moguls using the veneer of providing educational services to get around all sorts of laws and regulations.
    (Although as a frequent traveler, the view from my hotel room does matter because otherwise I feel trapped in a dark space and mornings become indistinguishable from nights. And the wall-facing rooms will be dark.
    Also the loss of revenue from turning good rooms into lousy ones cannot be made up with pricier view rooms. People just stay elsewhere.)

  11. Posted by wrath

    as long as it only affects room 1503

  12. Posted by Dan

    The W will benefit from the new museum wing, with new larger exhibits bringing in more tourists, and the W being the only hotel that SFMOMA wraps around. Perhaps Snohetta can make the exterior surface interesting enough that some W guest will be intrigued by the new view?

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