September 5, 2008

Four New Condos, Two Different Tipsters: 660 Natoma Street

660 Natoma

In the words of a plugged-in tipster and resident on nearby Minna who’s had an eye on 660 Natoma for quite some time (and first tipped us a while back):

[Four new residences] in the “up-and-coming” area bounded by 7th, 8th, Mission, and Howard. They seem to want a premium for this property, almost $800/sq ft if I’m reading the website right. It’s cute as a button and has some interesting “green” features (plugs for the cars in the garage?!), but the (my) neighborhood might not command that kind of a price.

And in the words of another just yesterday:

I was looking at Soma Grand when I stumbled upon a great new green building project on Natoma. The project, 660 Natoma, is parallel to SOMA grand and hails very low HOA dues, parking deeded to units, fantastic roof decks deeded to three of the four units overlooking great views of the city. Better yet, the project is Green and Solar ready.

Now on the market for just over two months with two of the four condos actively listed (and three of the four likely available).

660 Natoma [660Natoma.com]
∙ Listing: 660 Natoma Street #2 (1/1) - $549,000 [MLS]
∙ Listing: 660 Natoma Street #4 (2/2.5) - $839,000 [MLS]

First Published: September 5, 2008 1:00 AM

Comments from "Plugged In" Readers

i went to check this out, very small bedrooms. also climbing up the stairs in the heatwave of late can be like zero fun

the deck is really cool, the top unit has its own deck access

however the minna side is pretty scary, the bottom unit is at street level! the natoma side is mostly ok though the youth whatever thing at 8th doesnt inspire confidence

Posted by: daniel at September 5, 2008 1:03 AM

Gee, was the second 'tip' from the realtor for 660? because it sure reads like it.

Not that there is anything wrong with that ( I would give the agent points for creativity and chutzpah ), I would just hate to see SS become a blatant marketing tool for agents.

Posted by: badlydrawnbear at September 5, 2008 8:00 AM

Cute units, but that staging. Who's so afraid of color??? Jeez!

Posted by: SFStager at September 5, 2008 8:04 AM

The "green and solar ready" is definitely realtorese. Translated into English it means "not green and doesn't have solar but could if you wanted to pay to put it in."

Of course our tipster should be commended for not writing "green!!! solar ready!!!" but that would have been too obvious.

Posted by: diemos at September 5, 2008 8:07 AM

2nd tipster is definitely the realtor or a shill. SocketSite got played.

[Editor’s Note: While our first thought as well, we have our doubts. And while we could tell you why, it would make it easier for others to slip past our checks (which we do). So cut us some slack if we don’t. And regardless, that’s why we provided two.]

Posted by: scurvy at September 5, 2008 8:10 AM

I live a few houses down. When the lot was just a pit in the ground, I walked by once and some neighborhood folks had broken through the fence and were having a "ghetto barbecue" there. So funny. Not a bad block except, yes, Minna is gross.

Posted by: liz at September 5, 2008 9:03 AM

Being promoted by realtor/shill or not, I enjoyed seeing the post. I am glad SS put it up.

Posted by: chuckie at September 5, 2008 9:14 AM

I have a bit of a problem with the low HOA dues claim. Hopefully, most people are smart enough to understand budgets (not the current HOA dues amount) will dictate future HOAs. Low HOA dues in year one could just mean a greater increase down the road to make up any shortfalls.

Posted by: luvinmissionbay at September 5, 2008 9:26 AM

sorry wasn't trying to get the thread off on an RE Agent bashing ... it is a good post, it is interesting to see the units go up in this neighborhood. I haven't understood why people are trying so hard to make SoMa residential when it is clearly a industrial area ... this side streets like natoma and minna feel like sketchy alleys where that would normally be avoided by people looking to spend 550k on a one bedroom.

I guess the best comparison I can think of is the meat packing district in NYC but that neighborhood has all these great brick streets, is very walkable, and has a lot of charm that SoMa is missing.

With all those 3/4 lane streets full of commuters and tourists zipping through at high speed going elsewhere in the city I just don't ever see that 'neighborhood' becoming, what I would consider, a real neighborhood. But of course that's just me.


Posted by: Badlydrawnbear at September 5, 2008 9:51 AM

"up and coming" but priced for having already arrived.

It would be interesting to go back 5-10 yrs and look at listings for current "up and coming " neighborhoods and see if they were listed as "up and coming" in 1998 or 2003

Posted by: spencer at September 5, 2008 10:03 AM

Can you say, "built to flip?"

No way. Way overpriced. This is my neighborhood and this particular area is very, very unsafe at night.

Posted by: Melinda at September 5, 2008 12:22 PM

got that exterior use of finished wood that is trendy--maintenance headache if you ask me

Posted by: tyrone at September 5, 2008 1:02 PM

's t skng 2much 4 alfmlln $ props 2 use ril wrds n thr descs?

transalation: Is it asking too much for half million dollar properties to use real words in their descriptions? Surely the days of improving one's commission by shaving a few bucks off the newspaper ad copy are long past.

Posted by: Delancey at September 6, 2008 8:55 AM

I wrote the second tip - definitely not a realtor. Actually, in law if you want my bio. I am excited that someone in San Francisco finally took the "green" movement into real estate.

Posted by: Lindsay at September 7, 2008 3:57 PM

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