May 24, 2007

733 Front Street: A Few Prices And A Reader’s Dilemma

733 Front Street: Renderings

It all started with an inquiry (and answer) in the SocketSite Reader's Forum. From there to our pre-opening alert. And now, a couple of prices and a reader’s dilemma ("My husband wants us to buy one of the units....").

∙ 733 Front Street #304 (1/1) 832 sqft - $785,000
∙ 733 Front Street #312 (1/1) 1,192 sqft - $940,000
∙ 733 Front Street #605 (2/2) 1,543 sqft - $1,950,000

733 Front Street: A SocketSite Forum Inquiry (And Answer) [SocketSite]
733 Front Street: Pre-Opening This Weekend (5/12/07) [SocketSite]

First Published: May 24, 2007 3:45 AM

Comments from "Plugged In" Readers

I don't think you can go wrong with this location. There isn't a ton of development around the Jackson Square area and it provides a great alternative to housing in SOMA for those who work in the financial district. With a Safeway right there, Kokkari, North Beach and the Ferry Building within walking distance, there isn't a better place close to the financial district.

These are still below the radar as evidenced by the lack of website and no official grand opening so I still think it's a good time to get your choice of units.

The units are nice. Some have unbelievable views and others I consider a good value if you're willing to sacrifice on the view. Some units do have akward poles but nothing one couldn't work around. The only other negative are the electric ranges, albeit nice ones.

I say go for it. I've toured a bunch of the new developments and feel that this is among the best if you combine neighborhood, quality of construction and supply.

Posted by: anon at May 24, 2007 11:18 AM

I worked in this building before it was made into condos. I agree with anon, the location is great -- even though it's very close to the financial district, it doesn't feel like you're right there. I'm hoping to take a look myself.

Posted by: Lori at May 24, 2007 11:25 AM

are there close-ups of the renderings?

[Editor's Note: Not that we could find. Tipsters?]

Posted by: Sleepiguy at May 24, 2007 5:02 PM

I've been in and out of 733 Front for about three times now. The sales staff are great, very polite and knowledgable. If you've always craved for a contemporary-style red kitchen, well, you're in luck! All units will come ONLY with a red kitchen, as well as stainless steal appliances. The ceilings are ridiculously high for condos in the city, ranging from 9ft (b/c of recess lighting) to 10ft high (no recess lighting). Condos range from $735K (1bd/1ba/0parking - with views looking into their makeshift "courtyard") to $2.5M (2bd/2ba/1parking - with an amazing postcard view of the water and Bay Bridge). Balconies on most units are a bit narrow, probably around 2ft wide, if even. Overall, deals can be had at this development for 1bd/1ba units. But if you're looking for 2bd/2ba units, be expected to hear listing prices of about $1.3M.

Posted by: ncp at May 24, 2007 10:17 PM

click "posted by" name.

[Editor’s Note: You can also go to and click on “works” for close ups of all the renderings and bonus animations for a number of other local projects as well. Regardless, thanks for “plugging in.”]

Posted by: Hi-Res 3D Images at May 25, 2007 8:37 AM

a great close up of those red kitchens ncp mentions above:

Posted by: Anon2 at May 25, 2007 9:42 AM

Contrary to comments from a previous posting, I found the sales staff at 733 to be terrible. Signs are posted around the building providing a phone number to call, but calls do not get returned. When we looked at the building, the sales guy couldn't even answer basic questions, such as where exactly in the building will the fitness center you talk about be located. When we entered the sales office, there were several employees there, but no one spoke to us or even acknowledged our presence for about 5 minutes. (If they were busy, all they had to do was say so.) Then, the guy who ultimately showed us a unit never bothered to introduce himself nor give us his business card. I have talked with several others who have had the same bad reaction to the sales staff there. As for the unit we saw, the views were great and I do like the location. But large building support beams are located in bad places in the living room and master bedroom. Since this building is a conversion, there is not much that can be done about the support beams, but they certainly will make arranging furniture a challenge.

Posted by: Brian Geiger at May 26, 2007 11:32 AM

I went by there this weekend and according to the sales person, all the water view units were sold out. He took out a binder to show us the various floorplans and I enquired about the water units and what they went for. The prices dumbfounded me. $1300-1400/SqFT for upper level waterview units! I think unit 701 (1963sqft) went for 2.6M. Another one at 1500sqft went for 2M. A unit with only city views are going for over $1000/sqft.
I know the location is great and inventory in that area is limited, but those prices make South Beach seem like a bargain!

Posted by: Potential buyer at May 29, 2007 10:56 AM

Potential buyer -

That's probably not too different (actually less expensive) from the Infinity with the water/bay views and it's in a better location.

I went a couple of weeks ago and there were much lower price per sq ft units at around $650-$700/sq ft but they didn't have any views. Still the units are likely going to look pretty sharp once they have all of the finishings in place. Also, everything is included so no need to have to negotiate for a washer dryer or fridge.

Overall, I think there are some deals in the unit if you're not into a city or Bay view and are willing to park on the open lot across the building.

Posted by: Anon at May 29, 2007 5:37 PM

Those of you interested in 733 Front Street condominiums should come to visit the project this coming Thursday, May 31, from 4:00 PM to 9:00 PM

From the developer: "Please join us for a glass of wine on Thursday, May 31st in Residence 605 from 4:00 pm to 9:00 pm. This stunning two-bedroom home offers a magnificent view of the Transamerica Pyramid and overlooks Jackson Square. Wind down the day in this prized sanctuary with an interesting varietal while watching the sunset from our awe-inspiring Sky Lounge and watch the city lights come alive.

After touring 733 Front, we encourage you to attend Jackson Square's Spring Fling – an annual event where neighboring antique galleries and boutiques open their doors for evening hours. This exceptional event is a terrific way to better acquaint oneself with the neighborhood's timeless charm. Please visit."

Also, there is an enclosed parking garage on Front Street, across the street from the entrance to 733 Front that has parking for over 300 cars.

Also, there are still units available with dramatic city skyline (B of A, Pyramid, Coit Tower, Nob Hill, Russian Hill)views and decks.


Posted by: Frederick at May 29, 2007 9:57 PM

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